The only family member still frame building, Geoff is determined to keep the Roberts name alive!
Geoff started in the bicycle business when he was a schoolboy working for his father Charlie Roberts, filing frames for pocket money. Roberts frames have always been made by hand.
Cycling and building bicycles flows through the veins of the Roberts family and Geoff has spent a lifetime perfecting his craft, this experience hasn't been gained from reading books, Geoff was born into it. It is in the blood!
As well as a lifetime building steel bicycle frames, Geoff was a professional rider for a time, so fully understands the needs of a cyclist, from frames building to riding.
Geoff may not be as quick these days, but still rides regularly.
"Geoff's attention to detail and helpful advice made me feel very comfortable. He just took my measurements, kept me informed on the progress of my frame and after receiving an idea of the style I was looking for, built the bike up completely. It's so comfortable to ride!"
"I was so excited to order my first tailor made bicycle. I've been riding for years and I wanted to treat myself as I'd heard really good things about custom builds. Geoff came highly recommended and I'm delighted with the results. Super comfortable, exactly as ordered and totally timeless style. I use it as often as I can and may even order one for my wife."